We’re a non-profit with a mission: to help make the world a more fair, equal and sustainable place. We create products that donate to multiple charities with one purchase, and raise awareness for their amazing work.
How it started...
It all started with one person, and a little idea; to take a product built to receive, and reverse its purpose to give instead.
Kristina set-up Advent of Change alongside a full-time job from her kitchen table - finding fantastic charities, creating a product, and building relationships with corporate partners and retailers to bring it to life.
That little idea quickly captured the imagination of many others, and in a matter of weeks, our innovative charity advent calendar had raised almost £100,000, helping charities all over the world to make an impact. Each purchase supported 24 wonderful charities, revealing a new recipient each day, from feeding the homeless to protecting our oceans.